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Privacy protection
Brave and Firefox both include privacy protections, but with different tech and strategies.
Both browsers care about privacy and user choice, but they differ in ad blocking, engine, extensions, and AI—by design.
Brave bundles Shields ad and tracker blocking with the Leo AI assistant. Firefox runs on its own Gecko engine, with Enhanced Tracking Protection and a rich add-ons ecosystem.
See how they compare and choose what works for you.
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Brave and Firefox both include privacy protections, but with different tech and strategies.
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Brave Shields includes ad blocking. Firefox includes tracking protection; for broader ad blocking, add-ons are common.
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Brave is Chromium-based; Firefox uses the Gecko engine—different foundations under the hood.
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Brave supports Chromium-compatible extensions and includes Leo AI. Firefox has its own add-ons and related AI features.
Brave Browser
Ad blocking, tracker protection, and an AI assistant live in one browser—less tinkering, more browsing.
Mozilla Firefox
Firefox uses the Gecko engine, with Enhanced Tracking Protection, its own extension ecosystem, and deep customization.
Browse by topic to see how Brave and Firefox compare at a glance.
Both browsers ship with privacy tools built in. Brave blocks ads and trackers more aggressively by default through Shields and related features. Firefox offers Enhanced Tracking Protection (Standard blocks some trackers; Strict goes further), plus Total Cookie Protection, fingerprinting protection, and more.
Brave Shields includes ad blocking. Firefox blocks some tracking content by default; fuller ad blocking often means add-ons.
Brave desktop supports many Chromium extensions. Firefox has its own add-on ecosystem—great if that's the customization you prefer.
Brave includes Leo AI; Firefox offers related AI features. Both can assist your browsing, but integration and defaults differ.
| Comparison criteria | Brave | Firefox |
|---|---|---|
| Browser engine | Chromium | Gecko |
| Privacy protection by default | Brave Shields | Enhanced tracking protection |
| Ad blocking | Built-in ad blocking | Some tracker blocking built in; extensions available too |
| Extension ecosystem | Chromium-compatible extensions | Firefox add-ons |
| AI assistant | Brave Leo | Firefox AI features |
From built-in ad blocking to AI help—download Brave and see how it compares to Firefox yourself.
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